Client
The official Subaru dealership in Calgary, specializing in vehicle sales, service, and parts. As a recognizable automotive brand, the dealership relies on consistent, high-visibility branding to reinforce its reputation and connect with customers both on-site and in the community.
Problem
The client needed a vinyl wrap design for its parts and service van that would showcase key information clearly and effectively, while also adhering strictly to Subaru’s brand guidelines. The design had to remain professional, visible in motion or when parked, and flexible enough to accommodate temporary promotions on the back doors.
Solution
I designed a clean, effective wrap layout that highlighted essential details with strong visibility on the road. Using Adobe Illustrator, I created a to-scale mockup for approval and delivered precise production measurements. The top section of the back doors was intentionally left blank to allow for temporary promotional graphics. The final design elevated the dealership’s branding and ensured strong on-road visibility.
